From ads and catalogs targeting doll collectors, to kids’ TV spots — my work for Mattel increased sales and added to Barbie’s classic, yet forever-current appeal.
A direct mail catalog announcing Mattel’s new collection by fashion designer Robert Best. (Cover and two of the interior spreads)
This iconic guide encouraged fans to become collectors by sharing historical info as well as sneak peeks at beautiful Barbie dolls to come. (Cover and a sampling of interior pages.)
